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Joel has been an entrepreneur and business manager most of his life. After graduating from Claremont McKenna College and Northwestern’s Kellogg Graduate School of Management, Joel worked at the Quaker Oats Company for 8 years. He then founded Orange Glo International with his parents. The company’s brands included Orange Glo, OxiClean, and Kaboom, which they sold to Church & Dwight/Arm & Hammer in 2006. A year later Joel founded Launch Pad LLC which partners with inventors and entrepreneurs who have created such cool companies as Tortle, Brainetics, FullBar, Base Education, and Sleep For Life. Joel also sits on the board of the Hoffman Institute. Joel is married to Tiffany Glucksman Appel, has two kids, loves everything outdoors, and has tremendous passion for personal and spiritual growth…he always wants to be ‘Out LIvin It!’